Luxury brand Fendi has Pokemon-themed bags and accessories for the Year of the Dragon

The Pokemon franchise has encompassed many areas in its decades-long history. Games, comics, TV shows – the list goes on. These days, it seems like the adorable critters have found a new medium to flex their charm: Luxury brand items.

Weeks after Tiffany & Co revealed their Pokemon-themed jewellery, Italian fashion house Fendi announced its collaboration with the Pokemon franchise and Fragment, a fashion label by Japanese musician Hiroshi Fujiwara.

To usher in the upcoming Year of the Dragon in 2024, the collection comprises bags and accessories sporting various dragon-type Pokemon such as Dratini and Dragonite.